Maxis' Plant-a-Blessing Ang Pow - Grow Them This Chinese New Year

Maxis' Plant-a-Blessing Ang Pow - Grow Them This Chinese New Year

This Chinese New Year, look forward to getting lots of ang pows! Interestingly, I found this piece of article in my inbox with regards to Maxis' Plant-a-Blessing Ang Pow. Plant an ang pow?! Now that's new. You don’t throw away our angpows after CNY; you grow them throughout the year. Put a Maxis Plant-a-Blessing Ang Pow in soil, and watch it bloom. 

Maxis' Plant-a-Blessing Ang Pow - Grow Them This Chinese New Year

Maxis’ Plant-a-Blessing Ang Pows are special red packets made from plantable seed paper. Each plantable ang pow is designed with a space for the ang pow giver to write a personal wish or blessing that the receiver can nurture and grow in the year ahead. Planting the ang pow in soil and watering it with care activates the embedded seeds, which in turn sprouts into a flowering plant.

Planting the ang pow in soil and watering it with care activates the embedded seeds, which in turn sprouts into a flowering plant.

 

Specially for Chinese New Year, receive a set of Maxis plantable ang pows free with any new phone purchased via the Maxis Online Store until 11 February 2017.

Watch it bloom 

What an interesting concept

To accompany the Plant-A-Blessing Ang Pow promotion, Maxis released a rather a touching film “The Money Grandma Owes Me”, in which a young boy learns that the most special gifts are actually those gifts that money cannot buy. Watch it below.

“Sometimes we focus too much on the money inside an Ang Pow, and less so on the spirit of giving, of wishing happiness to those we love. This year, we thought these Plant-A-Blessing AngPows could help remind people that wealthy are we who receive gifts that money cannot buy（心中有爱，福到花开）,” Sulin Lau, Head of Marketing Services.

For more details on Plant-A-Blessing Ang Pows, click on www.maxis.com.my/GrowYourAngPow