Julie’s “What’s Your Love Letter” Nationwide Roadshow Campaign

Julie’s “What’s Your Love Letter” Nationwide Roadshow Campaign


Now I’ve known Julie’s biscuits ever since I was a young kid, and it’s good to know they have grown as a brand to be one of Malaysia’s largest biscuits manufacturer. Recently, this year, Julie’s successfully launched their “What’s Your Love Letter?” campaign, with goodies, loads of prizes and even a nationwide roadshow in the works. Chinese New Year is near, so wait no more to check out their roadshows. Read on below. 

Julie’s “What’s Your Love Letter” Nationwide Roadshow Campaign
Add captionJulie’s “What’s Your Love Letter” Nationwide Roadshow Campaign

Delivering Julie’s Blessings To All This CNY


To thank the public for all their support (our support ^^), Julie’s will be holding roadshows all around Malaysia to deliver their blessings to all. What an apt gesture considering Chinese New Year is so near already. 

Let's have some Julie's Love Letters!
Let's have some Julie's Love Letters!

Where will the roadshows be held? 


Julie’s “What’s Your Love Letter?” 2018 Chinese New Year Roadshow will be held from Jan 19 to 21, Jan 26 to 28, and Feb 2 to 4 respectively in Kuala Lumpur, Selangor, Penang, Perak Johor, Kedah, Pahang and Melaka. The details are listed as below, so if they come to any of your state, be sure to check out the promotions and get awesome deals!

I want it all!
I want it all!

Chef Martin Yan from “Yan Can Cook” was at one of the roadshow!


So there I was last Saturday, 20th Jan 2018 over at AEON Cheras Selatan, where my favourite childhood chef, Chef Martin Yan, made popular by his award-winning cooking show “Yan Can Cook”, and a proud author of more than 30 cook books held an awesome cooking demonstration for us! Super sweet, as he made special and creative desserts using Julie’s love letters and biscuits. 

Celebrity Chef Martin Yan awed the audience with his very funny quips and sayings
Celebrity Chef Martin Yan awed the audience with his very funny quips and sayings

Celebrity Chef Martin Yan awed the audience with his very funny quips and sayings, and even performed a special “Nanta” percussion performance for us using kitchen utensils and his special knife. Interesting indeed! In this special collaboration with Julie’s, Chef Martin Yan showcased new recipes created especially for the event. Indirectly, the public could learn more about Julie’s signature products. 

Double thumbs up from us for Julie's!
Double thumbs up from us for Julie's! 
Making special desserts using Julie's products
Making special desserts using Julie's products
Really sweet and nice!
Really sweet and nice!

In fact during the event, with every purchase 2 tins of 700gram Julie’s Love Letters, we received a free 400gram Julie’s Love Letters Strawberry flavored and enjoy a special photo session with Chef Yan limited to the 188 fans on first come first served basis. Everyone had big smiles on their faces

Julie’s “What’s Your Love Letter?” 2018 Chinese New Year Roadshow


Held at the 35 shopping malls, you must check the locations I posted earlier in this blog post. At the event, purchase 2 tins 700gram Julie’s Love Letters and you can participate in the “Bring Your Blessing Home” on the spot. Bring home exciting prizes with vouchers and Julie’s merchandise (terms apply).

Don't just purchase a tin, get 2, or more!
Don't just purchase a tin, get 2, or more!

Specially for Julie’s customers, on 11am every Saturday (20 Jan, 27 Jan and 3 Feb) during Julie’s roadshow, the first 188 customers who purchased 2 tins 700gram Julie’s Love Letters will receive a free 400gram Julie’s Love Letters and a limited edition “Fudai” woven bag! On first come first served basis, while stocks last. 

Limited edition “Fudai” woven bag
Limited edition “Fudai” woven bag

Julie’s “What’s Your Love Letter?” 2018 CNY Roadshow Date & Venues


Jan 19 to Jan 21, 2018: 
  • Aeon Cheras Selatan, Kuala Lumpur
  • Aeon Big Kepong, Kuala Lumpur
  • Giant Batu Caves, Selangor
  • NSK Selayang, Selangor
  • Pacific Alor Setar Mall, Kedah
  • Billion Jelapang, Perak
  • TF Value Mart Sg. Siput, Perak
  • Maslee Setia Indah, Johor Bahru, Johor
  • Giant Plentong, Masai, Johor
  • Pacific Batu Pahat, Johor

Jan 26 to Jan 28, 2018
  • Aeon Bukit Tinggi, Klang, Selangor
  • Tesco Puchong, Selangor
  • Mydin Subang USJ, Selangor
  • NSK Kuchai Lama, Kuala Lumpur
  • Aeon Big Wangsa Maju, Kuala Lumpur
  • Aeon Bandaraya, Melaka
  • NSK, Seremban 2, Negeri Sembilan
  • TF Value Mart Bt. Gajah, Perak
  • TF Value Mart Botani, Perak
  • Econsave Taman Daya, Johor
  • Aeon Big Sutera Mall, Johor Bahru, Johor
  • Billion Seberang Jaya, Pulau Pinang
  • Gama Supermarket, George Town, Pulau Pinang

Feb 2 to Feb 4, 2018
  • Tesco Kepong, Kuala Lumpur
  • Aeon Metro Prima, Kepong, Kuala Lumpur
  • NSK Klang, Selangor
  • TF Value Teluk Intan, Perak
  • Billion Lumut, Sri Manjung, Perak
  • Aeon Terbau City, Johor Bahru, Johor
  • Tunas Manja Air Putih, Kuantan, Pahang
  • TF Value Mentakab, Pahang
  • Family Store Kipmart Bachang, Melaka
  • Sunshine Square, Bayan Lepas, Pulau Pinang
  • Sunshine Farlim, Ayer Itam, Pulau Pinang
  • Tesco Penang Extra, Pulau Pinang

Many thumbs up!
Many thumbs up! 


Contest: Scribble Your Love and Win a 24k Gold Fortune Pouch Charm Bracelet


This year, Julie’s Love Letters launched the “What’s Your Love Letter?” Contest. Purchase 2 tins 700gram Julie’s Love Letters from Jan 8 to Feb 11, 2018, and write down your love message within 20 words on the Love Note. Fill in your personal details, attach the receipt from your purchase and participate by dropping your contest form inside the giant Julie’s Fudai at Julie’s promotional block or post it to Julie’s mailbox. 

Grab these contest forms and join today!
Grab these contest forms and join today!

The top 50 most touching messages will stand a chance to win a 24K Gold Fortune Pouch Charm bracelet. 10 lucky winners will be selected weekly. Good luck my friends! For more details, do check out Julie’s Biscuits Facebook page at www.facebook.com/JuliesBiscuits.



18 comments :

  1. I love their peanut butter cream sandwich, will always buy from the shops here!

    ReplyDelete
    Replies
    1. Suituapui,

      I love those sandwich biscuits too!! But i always over indulge.. ><"

      Delete
  2. went to the events too, but different section.
    since small love julie's till now, i am their big fans!

    ReplyDelete
    Replies
    1. Littlemalingshu,
      Oh! if not we could have caught up with each other. Yup, Julie's my childhood yums!

      Delete
  3. I've grown up on Julie's as well. Love to see how they have expanded their business over the years. Thanks for the heads up on the contest. Definitely trying my luck!

    ReplyDelete
    Replies
    1. Emily,
      I'm actually impressed they have grown to where they are at now.
      Good luck in the contest ya!

      Delete
  4. I'm a great fan of Julie's! Been loyally buying their love letters every CNY

    ReplyDelete
    Replies
    1. Dr, oh wow... i rarely tried their love letters, but one bite and i'm in LOVE!

      Delete
  5. I mmg peminat Julie's..sedapnya..tp lagi best bila dapat jumpe Martin Yen..haha

    ReplyDelete
    Replies
    1. Minion,
      Kan! ... suka la, my childhood hero chef. haha

      Delete
  6. Julie's biscuits are sweet and delicious. Nice that you can meet Martin Yan.

    ReplyDelete
  7. Julie biscuits is well known since I was young. need to take note on the roadshow..mana tau I can get the cute Fudai too

    ReplyDelete
  8. suka biskut julies..wah siap dapat love letter

    ReplyDelete
  9. I memang selalu beli biskut julies, paling suka biskut kacang

    ReplyDelete
  10. I am a huge fan of Julie's. I am glad that you meet Mr. Martin Yan.

    ReplyDelete
  11. I love their breads and cookies. So exciting that they are bringing good food global.

    ReplyDelete
  12. Julie's love letter is my all time favorite! Omg lucky you can selfie with Chef Martin Yan, watch his cooking show all times.

    ReplyDelete
  13. Wah you got so many love letter. I never got mine.... Lol
    Luckily is Julie's love letter.... Lol

    Racheal

    ReplyDelete

Always appreciate the comments. Thanks!

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