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B Infinite Launched By Berjaya Corporation In Malaysia I was at the B Infinite media launch the other day over at Berjaya Times Square . It was a good day, where we learnt about the new members rewards program that builds on the success of BCARD. Yes, it's replacing that BCARD we have all come to know. The launch of B Infinite reveals enhanced capabilities for the rewards program that ‘gives more than just rewards’. With the introduction of mobile payment, mobile powered consumers on the B Infinite rewards program now possess greater control and convenience over their own rewarding experience. B Infinite Launched By Berjaya Corporation In Malaysia

Just last week, Chevron Malaysia Limited, in partnership with BLoyalty Sdn Bhd (BCARD) launched the Caltex JOURNEY Card Loyalty Program . I was there to witness the launch where members of the media, partners, as well as the big guns from both Chevron Malaysia Limited and BCARD were present.  Caltex Launches Loyalty Program Partnership With BCARD

Time flies, I still remember posting on my Jusco Card renewal like it was just yesterday. Yet today while shopping in my neighborhood Jaya Jusco departmental store over in AU2 , I saw that there were some free gift promotion for early renewals and did mine on the spot.