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‘Real Spicy, Real Smooth’ by Carlsberg Malaysia Food and beer, the best pair in the world. Carlsberg Smooth Draught's Real Spicy, Real Smooth returns to the fore with an even more enticing and thrilling food and beer escapade this year, happening at JioSpace, Petaling Jaya from 18th August to 2nd September. Open to all beer lovers, the Real Spicy Real Smooth campaign promises a new take on the unique gastronomic expedition, crafted to evoke a harmonious union between fiery delicacies complemented by the smoothness of Carlsberg Smooth Draught. ‘Real Spicy, Real Smooth’ by Carlsberg Malaysia Don’t miss out, be part of this sensorial excursion which celebrates our love affair with local spicy food, paired with Carlsberg . Good stuff.  In collaboration with Gumme, consumers can also customize their very own phone charms during the event Consumers will be treated to a fresh cold Carlsberg Smooth Draught as a special welcome drink before embarking on a journey of discovery and culinary ...

Beer lovers, now here’s some news for you. Recently launched, Asahi Super Dry bring us the ‘Discover Tokyo’ campaign, bringing beer lovers on a journey to discover different facets of Tokyo from food, art, fashion to lifestyle.  These cultural insights reflects the same passion towards precision in quality and innovation, which is at the heart of Asahi and from which Japan’s no.1 beer, Asahi Super Dry was created.   

Heineken “Sip and Savour” Food Pairing Experience @ Lavo Restro Wine Atelier Sip on your beer while savouring yummy noms? When was your last beer pairing session? This is pretty new to me though, as most of my food pairing experience involves liquor, wine and the likes. This time around, I was at one of the rather cool beer and pairing experience “Sip and Savour” with HEINEKEN Malaysia . Read on.  Heineken “Sip and Savour” Food Pairing Experience @ Lavo Restro Wine Atelier

TAP IT OUT @ Solaris Mont Kiara Tap it all out for me please! Oh wait, I’m the one doing the tapping. Introducing the latest and first Beer ATM in Malaysia, over at Tap It Out Solaris Mont Kiara. What’s interesting? It’s fun and new! Pay exactly what you drink, according to how much you tap out, using a prepaid card. Check it out below.  TAP IT OUT @ Solaris Mont Kiara

Food Lovers Unite At Tiger STREATS 2016 It was a wild night with over 700 food lovers sitting shoulder to shoulder around the street food table, sharing ice-cold Tiger beers at Tiger STREATS 2016. Again I could not make it for this, but hey, thankfully there were loads of photos shared with me, which I will be publishing here today on this post of mine. Held at a vibrant street meets fine dining pop-up restaurant, MH Platinum Warehouse in Setapak, guests were in for a dramatic mash-up between two chefs who are worlds apart, but share the honour of a Michelin Star fame in the culinary world. Tiger STREATS 2016 - An Intriguing Culinary Experience

The short film was shot in three days and resulted in a thrilling, suspenseful movie that had the audience of Coaster’s exclusive screening at Glasshouse at Seputeh gasping and applauding a job well done . I couldn't make it for the screening, but hey, here's what transpired that evening.  'Coaster’: The World’s First Film Made From Beer Coasters

Introducing Tiger Beer's latest campaign. Check out the short release I received the other day. Tiger Beer is proud of its Asian roots and wants to showcase this to the world, as its latest campaign reveals. Tiger Beer, which has been popular locally since its inception in 1932 and successfully expanded its footprint in Asia and beyond, has now launched a bold new campaign featuring short films on the real stories of young Asian personalities.  Tiger UNCAGE: A Bold New Campaign Showcasing Asian Talents 

The much-awaited Barclays Premier League 2014/2015 season have kicked off  in August, what better way to gear up for more great footie moves, legendary players in action and drama both on and off the pitch, than by getting up close with the coveted official BPL trophy. Fanning the passion of fans, the trophy was brought down by the league's official beer partner Carlsberg to launch its newest BPL consumer campaign, which is expected to strengthen the bonds of friendship as much as football fans’ love for the brew in Malaysia. The Official BPL Trophy Arrives in Malaysia! Carlsberg The Official Beer Partner

Something new is coming to town, and it's coming real soon. Introducing the Tiger Radler, an all-new variant of Tiger Beer that combines the crisp and easy-drinking taste of Tiger Beer with natural lemon juice to produce a beverage that is what I would say doubly refreshing. Tiger Radler: The All New Variant Of Tiger Beer For Double Refreshment

As the month comes to an end today, so does the month-long beer fest called this Oktoberfest. I was at another Halloween themed Oktoberfest over at The Beer Factory tonight, and as usual the beers kept on flowing. Again, I was without a proper costume, but then I did not have much time to prepare anyway going there direct from work.  Halloween Oktoberfest @ The Beer Factory Sunway Giza

A couple of weeks back, I was at the media launch ( Guinness Arthur's Day 2012 Media Launch ) and there I was again last night at Guinness Arthur's Day 2012 over at Beer Factory in Sunway Giza. Gathering thousands of fans at 3 unique music events simultaneously across Klang Valley, this year's Arthur's Day celebrations were truly special.  Guinness Arthur's Day 2012 @ Beer Factory Sunway Giza

Christmas is just around the corner, and what better way to usher it in than a pre-Christmas gathering with friends. This round, a few of the bloggers decided to crash in at The Beer Factory in Sunway Giza for a small gathering and we held it on a Thursday night not because we love the weekdays, but there might be less folks available on the Friday before Christmas. The Beer Factory The Beer Factory Sunway Giza Mall 47810 Petaling Jaya Phone: 603-61416450, 603-79821381 Website: http://www.the-beer-factory.com Email: ask@the-beer-factory.com Facebook: http://www.facebook.com/thebeerfactory The Beer Factory & The Attic "The Beer Factory™ & The Attic™ ~ two.places.one.address~ is fast becoming the talk-of-the-town as it features an out of the world drinking ambiance which consists of an outdoor al-fresco area, two indoor industrial factory-themed bar and a concept club at the mezzanine floor. Easily one of the best drinking places in the world." Source: ...

Carlsberg Malaysia recently added Asahi Super Dry, the No.1 beer from Japan to its growing portfolio, and held an official launching event over at Double Tree by Hilton the other day. I was invited in to join the festivities which I took up just for my first taste of this premium Japanese beer which I heard so much about but did not have the chance to try it until that fine evening.  Asahi Super Dry Launch Asahi Super Dry Official Launch "Shift Your Senses" 13th December 2011 Ballroom A, Double Tree by Hilton Reaching the venue rather early that evening, we were served with bottles of Carlsberg and finger food to stir up an appetite for the main event which was the launching of Asahi Super Dry . There I managed to catch up with some friends from the media as well as bloggers. Everybody was pretty excited to catch the performances as well as trying out the Asahi Super Dry Beer.  Finger food to complement the beers Isaac, Shang Leit & Seraph (photo credited t...