Chatime has been around for quite some time, and to me, they're one of the bigger Taiwanese dessert chain. Just last week, Chatime announced their partnership with WeChat, the number 1 mobile social communication app in the country. In celebration of this, the WeChatime 1 Million Cups campaign is kicked off.
|ChaTime Malaysia in PJ|
So what's the hype all about? In conjunction with the partnership, during this period, WeChat users will be offered an opportunity to redeem and purchase 1 million cups of Chatime worth over RM6 million through digital coupons made available via the WeChat platform. In a nutshell, the promotion tagline says it all, "Buy 1st Cup, Get 2nd Cup at RM1".
|WeChatime 1 Million Cups Celebration Promotion|
The promotion only lasts from 18th October to 27th October 2013 though, so be sure to get your cup of Chatime now. To get this offer at any of the Chatime outlets nationwide, all you have to do is flash the voucher obtained after following Chatime Official Account (ChatimeMalaysia) on WeChat. (One customer is entitled to one redemption only)
|Flash voucher on phone to redeem the 'Buy 1st cup, 2nd cup RM1' promo|
During the launch of the WeChatime 1 Million Cups Celebration, Bryan Loo, Managing Director of Chatime Malaysia was there together with the brand ambassadors. This is the first time that WeChat is partnering with a beverage company in Malaysia.
“Chatime strives to be in line with the many new advancement in technology. We are now shifting our gear and going beyond social media to reach out to our existing and new customers. Most of our customers turn to different mobile communication apps for fast, easy and usually free communication with their friends and loved ones.” - Bryan Loo
|Chatime ambassadors Lisa Surihani and Shaheizy Sam|
Through ChatimeMalaysia's official WeChat account, WeChat Malaysia users and Chatime fans will be able to receive the latest Chatime Malaysia’s updates and promotions. Customers are also allowed to share their opinions and queries through text, voice, or video messages. Now that's a big step forward towards keeping in touch with the customer base.
|WeChatime 1 Million Cups Celebration|
On top of the on-going promotion at all Chatime outlets, there will be roadshows too, with games, lucky draw and loads of fun activities. Check out the schedule below on the dates for the WeChatime 1 Million Cups Celebration roadshow in Klang Valley, Penang, Ipoh and Johor.
|WeChatime 1 Million Cups Celebration Roadshow Schedule|
|Get your cup of Chatime today!|
So what are you waiting for? Get your Chatime drinks today, because that's exactly what I'm planning to do the moment I have some free time. Remember the WeChatime 1 Million Cups Celebration promo ends this 27th October 2013, so be sure to redeem your RM1 Chatime before it ends. Further information do check out Chatime Malaysia's Facebook page at https://www.facebook.com/chatimemalaysia .
About Isaac Tan
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